Bryan Cassady

About Bryan Cassady

Bryan is not your average speaker. He is a professor, worked as a consultant, authored two international bestseller books, serial entrepreneur and now with a mission: to teach 1 million innovators by 2027. He has built companies in 6 countries, and trained 40,000+ leaders. He’s also a former professional racquetball player turned mathematician, a United Nations professional who speaks four languages. A researcher who has published on innovation, alignment, and social-media addiction. He’s co-created books with 50+ experts worldwide, including the international bestsellers CYCLES and The Generative Organization. Bryan has lived on a beach with startups, painted huts in Africa, and sat in boardrooms on five continents. Wherever he goes, it’s people first: show up, do the work, keep your word. Core belief: innovation isn’t about tools or technology. It’s about helping people believe they can make things better.

Key message

Moving from AI Hype to Imapct

Speaking topics and expertise

• I have talked on dozens of topics
• My focus now is on 2 core topics
• The Generative Organization: Exponential AI solutions in 90 days
• AI as Oracle or Muse? Working with AI as a Teammate

Achievements

Finalist in the US Top 100 Young Mathematicians' Contest 3rd & 4th place in US National Racquetball Championships Winner of 7.9 National One-design Sailing Championship Winner Push Marketing Innovation Award (Belgium) Winner of the Belgian National Golf Pro-am

Education

Ph.D. courses in Applied Economics, Katholieke Universiteit Leuven. Magna Cum Laude (Course-work/Comprehensive exam completed, Dissertation not completed) MBA Finance, Johnson Graduate School of Management, Cornell University. Academic scholarship; Cum Laude MBA Marketing / International Business, Katholieke Universiteit Leuven. Magna Cum Laude Master’s Certificate – European Studies, Katholieke Universiteit Leuven BA – International Relations, University of Wisconsin – Madison. Math scholarship; Cum Laude

Talks and speeches

Talk #1 --- The Generative Organization: Exponential AI solutions in 90 days The Challenge We are all hearing about the amazing things AI can do. But the hard fact is 8 out of 10 aren’t getting real results. Teams are chasing AI tools without a strategy, and even when they work, people often reject them. The Solution Build a Generative Organization: an operating system where humans and AI are teammates. Use systems thinking and three principles: Mega-Expertise, smart AI use, and humans-in-the-loop. Result: repeatable value, not one-off tools. Signature Moment Build a Generative Organization: an operating system where humans and AI are teammates. Use systems thinking and three principles: Mega-Expertise, smart AI use, and humans-in-the-loop. Result: repeatable value, not one-off tools. Audience Takeaways How to fit AI into existing organizational systems (not around them) How to start with a story and a TRUE NORTH How to get there in 90 days with 30-, 60-, and 90-day targets Why you need to focus on building habits Available Formats Keynote (20–90 min) + Optional follow-up AI-augmented workshops: from 2 hours to 2.5 days. Talk #2 AI as Oracle or Muse? Working with AI as a Teammate The Challenge Most companies use AI as an oracle: ask a question, get an answer, move on. It’s efficient but rarely effective. The Solution Bryan flips the script, showing how to use AI as a muse that sparks new directions, challenges assumptions, and amplifies creativity. Signature Moment “Picasso’s Muse”: how to make AI a muse, like Picasso’s muse. “SPARKS”: a simpler, better way to work with AI. Audience Takeaways How to spot and avoid the common behavioral biases that lead us to use AI incorrectly A new way to think about AI: it should be your partner, your muse How to get there in 90 days with 30-, 60-, and 90-day targets Why you need to focus on building habit. Available Formats Keynote (20–90 min) + Optional follow-up AI-augmented workshops: from 2 hours to 2.5 days.

Delivery style

Facts + Fun + Hands-on

Why audiences listen

They can learn how to stop working for AI and get AI working for them

What the talks address

How to get more from AI tomorrow

What participants will learn

Facts, Principles and Methods to work better with AI And how to integrate this to build a Generative Organization

What audiences take home

Facts, Principles and Methods to work better with AI

Benefits for individuals

Facts, Principles and Methods to work better with AI

Benefits for organisations

A non-hype holistic view of AI augmentation and Innovation Exponential Results